A Space for Attracting Students
Industry-wide, there is a shortage of aviation pilots and mechanics. The WMU College of Aviation facility is designed to serve as the home of a sophisticated flight training program and act as a tool for attracting students to the field of aviation.
A reception area hosted by student ambassadors offers a warm welcome to prospective students and their families during the recruitment process. Semi-private spaces with seating, tables, and monitors encourage potential students and their parents to talk with ambassadors about the aviation program. Current students use the space—with access to printers, office supplies, and height-adjustable desks—to do some of their course work.
Inside the entry, graphic elements on the walls and floor convey the WMU Aviation story and generate a sense of excitement. The entire collegiate atmosphere is enhanced with a color palette that complements WMU’s school colors. High ceilings allow visibility throughout—from the café to the school store, up the massive staircase, and to the upper level where there are more social spaces for eating, relaxing, and connecting. Plus, a fire pit offers a warm gathering space outside the main entry.