Objective
Engaging Employees in the Redesign
DFA leadership wanted their new headquarters to be reflective of a modern work environment and what today’s employees want from their workplace. They created about 15 different engagement committees, providing all employees the opportunity to participate in research, discussions, and recommendations for the new office. Each committee had a unique focus, concentrating on topics such as branding, workstations, alternative workspaces, collaboration, meeting areas, and outdoor spaces, as well as amenities like the fitness center and café. The committees generated ideas to bring the space to life in a way that actually supported DFA’s forwardthinking, community-oriented culture, rather than working against it.